God of Fine Things
THE CLIENT
God of Fine Things in an online platform that allows users to efficiently create an authentic interior design concept on a professional level, by providing with access to high-quality artisanal items from all around the world that are curated in well-themed design packages.
LOCATION
Miami, US
SCOPE OF WORK
Brand Identity
Stationery & Printed Materials
Website Design
THE OBJECTIVE
The objective of this project was to develop a modern and chic brand identity that represents the diversity of the artisanal items in a unique and distinguished way.
THE SOLUTION
GOFFT logotype has beautiful and classic type proportions and is derived from a modern geometric font. It feels contemporary yet timeless, elegant yet without being too delicate, soft or feminine. Chosen logotype and typography work well alongside a myriad of interior design themes, objects, and different aesthetics. GOFFT’s modular symbol concept communicates the variety of different themes and objects, by giving thorough attention to each detail. The neutral color palette lets the artisanal items to stand out on their own.